የዩኤስ ሬስቶራንቶች የአፈጻጸም መረጃ ጠቋሚ በህዳር ወር የአምስት ወራትን ከፍተኛ ጭማሪ አሳይቷል።

WASHINGTON, DC – Driven by improving same-store sales and customer traffic levels, the National Restaurant Association’s Restaurant Performance Index (RPI) hit a five-month high in November. The RPI – a monthly composite index that tracks the health of and outlook for the U.S. restaurant industry – stood at 101.2 in November, up 0.3 percent from October and the strongest level since June. In addition, the RPI stood above 100 for the ninth consecutive month, which signifies expansion in the index of key industry indicators.

“Recent growth in the RPI was fueled in large part by improving same-store sales and customer traffic levels,” said Hudson Riehle, senior vice president of the Research and Knowledge Group for the National Restaurant Association. “In addition, restaurant operators are somewhat more confident that sales levels will improve, and a majority plan to make a capital expenditure in the next six months.”

RPI የተገነባው የምግብ ቤቱ ኢንዱስትሪ ጤና የሚለካው በቋሚነት ካለው የ 100 ደረጃ ጋር በተያያዘ ነው ፡፡ ከ 100 በላይ የመረጃ ጠቋሚ እሴቶች እንደሚያመለክቱት ቁልፍ የኢንዱስትሪ አመልካቾች በተስፋፋበት ወቅት ላይ መሆናቸውን እና ከ 100 በታች ደግሞ የመረጃ ጠቋሚዎች እሴቶችን ያመለክታሉ ፡፡ ለቁልፍ ኢንዱስትሪ አመልካቾች መቀነስ። መረጃ ጠቋሚው ሁለት አካላትን ያቀፈ ነው - የወቅቱ ሁኔታ አመላካች እና የተስፋዎች ማውጫ።

The Current Situation Index, which measures current trends in four industry indicators (same-store sales, traffic, labor and capital expenditures), stood at 101.2 in November – up 0.3 percent from a level of 100.9 in October and the highest level in six months. Aside from September’s downtick, the Current Situation Index remained above 100 in seven of the last eight months, which represents expansion in the current situation indicators.

A majority of restaurant operators reported higher same-store sales for the second consecutive month in November. Fifty-seven percent of restaurant operators reported a same-store sales gain between November 2012 and November 2013, up from 54 percent in October and the highest level in six months. In comparison, 29 percent of operators reported a decline in same-store sales in November, compared to 30 percent in October.

Restaurant operators also reported improving customer traffic levels in November. Forty-seven percent of restaurant operators reported customer traffic growth between November 2012 and November 2013, up from 43 percent who reported a traffic gain in October. In comparison, 35 percent of operators reported a decline in customer traffic in November, down from 39 percent in October.

Along with higher sales and customer traffic, restaurant operators continued to report positive capital spending levels. Fifty-four percent of operators said they made a capital expenditure for equipment, expansion or remodeling during the last three months, the seventh consecutive month in which a majority of operators reported making expenditures.

The Expectations Index, which measures restaurant operators’ six-month outlook for four industry indicators (same-store sales, employees, capital expenditures and business conditions), stood at 101.1 in November – up 0.2 percent from a level of 100.9 in October. In addition, November represented the 13th consecutive month in which the Expectations Index stood above 100, which indicates that restaurant operators are generally optimistic about business conditions in the coming months.

Restaurant operators are generally positive about sales expectations in the months ahead. Thirty-eight percent of restaurant operators expect to have higher sales in six months (compared to the same period in the previous year), up slightly from 36 percent who reported similarly last month. Meanwhile, only 9 percent of restaurant operators expect their sales volume in six months to be lower than it was during the same period in the previous year, while 53 percent expect their sales to remain about the same.

In comparison, restaurant operators are less optimistic about the direction of the economy. Twenty-four percent of restaurant operators said they expect economic conditions to improve in six months, while 19 percent expect the economy to worsen. The remaining 57 percent expect the economy to continue trending sideways during the next six months.

Despite an uncertain economic outlook, a majority of restaurant operators are planning for capital expenditures in the coming months. Fifty-five percent of restaurant operators plan to make a capital expenditure for equipment, expansion or remodeling in the next six months, up slightly from 53 percent who reported similarly last month.

RPI በብሔራዊ ምግብ ቤት ኦፕሬተሮች መካከል በየወሩ በሚሸጠው በብሔራዊ ምግብ ቤት ማህበር የምግብ ቤት ኢንዱስትሪ ትራኪንግ ምላሾች ላይ የተመሠረተ ነው ፡፡ ሽያጮችን ፣ ትራፊክን ፣ የጉልበት ሥራዎችን እና የካፒታል ወጪዎችን ጨምሮ ፡፡